This Privacy Policy explains what information Laurel Hill collects, how we use and disclose it, and the choices available to you.

In this policy, “Laurel Hill,” “we,” “us,” and “our” refer collectively to the Laurel Hill organizations and affiliated operations identified on this website. This policy applies to www.laurelhillphl.com and online services that link to it, including online forms, event registration, donations, memberships, burial-search functions, cemetery and funeral-service inquiries, and related digital services (collectively, the “Services”).

This policy does not apply to websites, applications, or services operated independently by third parties. Those services are governed by their own privacy policies, even when Laurel Hill links to them or uses them to support the Services.

By using the Services and providing us with your personal information (defined below), you acknowledge and agree to the practices described in this Privacy Policy and to any updates to this policy posted here from time to time.

Information We Collect

We may collect the following types of personal information about you which are described in more detail below: information you provide to us, information we may automatically collect, and information we may receive from third parties. The information covered herein is referred to collectively as “personal information,” and may include “Personal Information” or “Personal Data” as those terms are defined under applicable law. Specifically, personal information includes any information relating to an identified or identifiable natural person, who could be identified either directly or indirectly by reference to an identifier such as name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.

Information You Provide

We may collect personal information when you:

• Purchase tickets, products, cemetery services, funeral services, or other services;
• Arrange or inquire about burial, cremation, memorial, pre-planning, genealogy, property, or family services;
• Make a donation or purchase a membership;
• Register for an event, program, tour, survey, or contest;
• Subscribe to an email newsletter or other communication;
• Submit a contact form, request information, or communicate with us;
• Apply for employment or a volunteer opportunity; or
• Otherwise interact with Laurel Hill or the Services.

Depending on the interaction, this information may include:

• Name, email address, mailing address, and telephone number;
• Organization or affiliation;
• Transaction, registration, donation, membership, ticketing, or attendance information;
• Billing, order, and payment-related information;
• Communication preferences and information about how you heard about Laurel Hill;
• Employment or volunteer application information, such as education, qualifications, experience, and availability;
• Accessibility-related requests that you choose to provide;
• Information included in correspondence, forms, or service requests;
• Information relating to a burial, cremation, memorial, deceased individual, family member, honoree, property, genealogy request, or service request;
• Photographs, stories, obituary information, memorial content, genealogy materials, documents, or other content you submit; and
• Other information you choose to provide.

We may receive information about you from another person—for example, when someone registers you for an event, purchases a membership or service for you, makes a gift in your honor or memory, provides family or service information, or identifies you as an emergency or other contact. If you provide Laurel Hill with information about another living person, you should have permission or authority to do so.

Payment Information

When you make an online payment, payment-card, bank-account, and related transaction information is generally collected and processed by the applicable payment service provider. Laurel Hill does not intend to store complete payment-card or bank-account credentials on its website servers. We may receive transaction details such as the amount, date, status, billing contact information, and information needed to fulfill the transaction, issue a receipt, or maintain required records. Payment providers maintain and use payment information under their own privacy policies, security practices, and legal obligations.

Information Collected Automatically

When you use the Services, Laurel Hill and its service providers may automatically collect certain information about your device and activity, including:

• Internet Protocol address;
• Browser type, browser language, device type, and operating system;
• Web requests and requested URLs;
• Referring and exit pages;
• Pages viewed, links selected, and interactions with the Services;
• Date, time, and duration of a visit;
• Approximate geographic location derived from an IP address;
• Campaign, referral, and source information; and
• Cookie identifiers and similar technical information.

We may use this information to operate and secure the Services, understand how visitors use them, measure the effectiveness of communications and outreach, identify technical issues, and improve the visitor experience.

Information From Other Sources

We may receive information from payment processors, event and registration platforms, donation and membership systems, cemetery-management and funeral-service platforms, form providers, email providers, analytics services, social-media platforms, publicly available sources, and other organizations that help us provide services or carry out our mission. This information may include names and contact information; payment confirmations and payment status; inquiries submitted through forms or other channels; website activity; device and browser information; and information about engagement with our emails and website.

How We Use Information

We may use personal information to:

• Process purchases, donations, memberships, registrations, and other transactions;
• Provide requested cemetery, funeral, memorial, genealogy, property, event, tour, volunteer, and related services;
• Provide tickets, receipts, confirmations, acknowledgments, and service updates;
• Respond to questions, service requests, and other communications;
• Administer events, programs, surveys, contests, and promotions;
• Maintain membership, donor, customer, family-service, constituent, cemetery, and historical records;
• Send newsletters, organizational updates, event announcements, fundraising communications, and other information, subject to your communication preferences;
• For general or targeted marketing and advertising purposes, including sending you promotional material or special offers on our behalf or on behalf of our marketing partners and/or their respective affiliates and subsidiaries and other third parties, provided that you have not already opted-out of receiving such communications;
• Personalize and improve the Services and communications;
• Analyze website traffic, visitor interactions, campaigns, and outreach;
• Detect, prevent, and investigate fraud, misuse, security incidents, or unlawful activity;
• Maintain appropriate business, financial, archival, and operational records;
• Comply with legal, regulatory, tax, insurance, contractual, and reporting obligations;
• Comply with our Terms of Service or comply with other contracts we have with you;
• Analyze for operational purposes and organizational intelligence;
• Protect the rights, safety, property, and operations of Laurel Hill, our visitors, families, donors, staff, and others; and
• Carry out another purpose with your consent or as otherwise explained when information is collected.

Email and Other Communications

If you subscribe to a mailing list, register for an event, make a purchase or donation, or otherwise provide contact information, we may send transactional, informational, fundraising, or promotional communications. You may unsubscribe from marketing emails using the unsubscribe link in those messages or by contacting info@laurelhillphl.com. Unsubscribing will not prevent necessary transactional or service-related communications, such as confirmations, event updates, receipts, or responses to requests.

How We Disclose Information

Laurel Hill does not sell personal information for money or rent donor or contact lists. Certain disclosures involving optional analytics or advertising technologies may be treated as a “sale,” “sharing,” or targeted advertising under some privacy laws even when no money is exchanged. Where applicable, you can limit those disclosures through our Privacy Preferences tool.

Service Providers

We may provide information to vendors that perform services on our behalf, including website hosting, technical support, payment processing, event registration, ticketing, cemetery and funeral-service administration, donor and membership management, communications, analytics, cybersecurity, fraud prevention, data backup, marketing, accounting, insurance, legal, and other professional services. These providers may access information only as reasonably necessary to perform services and are expected to protect it appropriately.

Third-Party Services Integrated into our Website

If you use an integrated or linked third-party service—such as a payment platform, event-registration service, burial-search tool, mapping service, video provider, form provider, or social-media platform—the information you provide directly to that service may be handled under the third party’s privacy practices. Laurel Hill does not control those independent practices.

Partner Organizations

Laurel Hill may collaborate with nonprofit, cultural, community, or other partner organizations on events and programs. We may promote a partner’s activities to our own mailing list without providing the partner with your contact information. We will disclose contact information to a partner for its own communications only when you authorize us, when the disclosure is clearly explained at collection, or when otherwise permitted by law.

Legal and Safety Purposes

We may disclose information when we reasonably believe disclosure is required by law, regulation, subpoena, court order, or legal process; is necessary to respond to an authorized government request; helps enforce agreements or policies; supports investigation of suspected fraud, security incidents, or unlawful activity; or protects the rights, safety, property, or operations of Laurel Hill or others.

Business Transfers

Information may be disclosed as part of a merger, reorganization, financing, transfer of operations or assets, or similar organizational transaction, subject to applicable protections.

De-Identified, Anonymized or Aggregated Data

We may aggregate, anonymize, and/or de-identify any information collected from you so that such information can no longer be linked to you or your device. We may use aggregated, de-identified or anonymized information for any purpose, including without limitation for research and marketing purposes, and may also share such data with any third parties, including advertisers, promotional partners, and sponsors, in our discretion.

Cemetery, Memorial, and Historical Records

Laurel Hill maintains burial, interment, cremation, property-ownership, genealogy, obituary, memorial, and historical records as part of its operations, mission, and legal responsibilities. Certain information may be made available through burial-search tools, memorial pages, archives, publications, tours, genealogy services, or responses to public research requests.

Information concerning deceased individuals may not be treated as personal information under certain privacy laws. Records that also contain information about living individuals will be handled in accordance with applicable law and Laurel Hill’s recordkeeping obligations.

If you submit photographs, stories, obituary information, memorial content, genealogy information, or other materials for publication or public use, Laurel Hill may publish or otherwise make those materials available as explained when they are submitted. Please do not provide private information about another living person unless you have permission or authority to do so.

Digital Advertising, Analytics, and Similar Technologies

Laurel Hill and its service providers may use cookies, pixels, tags, web beacons, and similar technologies on the Services and in certain electronic communications. These technologies may operate and secure essential functions, remember preferences, maintain transaction or session information, measure website performance and communications, support embedded content, diagnose problems, and help prevent fraud.

Optional technologies may be provided by analytics, advertising, embedded-media, payment, ticketing, mapping, email, or social-media services. Depending on the technology and your selections, providers may collect information directly from your browser or device, including IP address, device and browser information, pages viewed, links selected, and interactions with the Services or communications. Third parties handle this information under their own privacy policies.

We may use Google Analytics and similar services to understand website use and improve performance. Information about Google’s use of data from sites using its services is available at https://policies.google.com/technologies/partner-sites, and Google provides an opt-out browser add-on at https://tools.google.com/dlpage/gaoptout.

Essential technologies may be used because they are necessary to operate and secure the Services. Where required, analytics, functional, advertising, social-media, and other nonessential technologies will not be activated unless you provide consent. You may choose Accept All, Reject Nonessential, or Manage Preferences when the banner appears and may later change selections through the Privacy Preferences link in the website footer. Browser settings may also block or delete cookies, although some features may not work properly.

Some browsers offer Do Not Track settings. Because there is not a universally accepted standard for every such signal, the Services may not respond to every Do Not Track signal. Your browser may allow you to send a Global Privacy Control (“GPC”) signal, which tells websites that you do not want your Personal Information sold or shared. We recognize and honor GPC signals as a valid opt-out request under applicable law. If you experience difficulty completing a transaction online, contact us at (610) 668-9900.

Surveys and Contests

Laurel Hill may occasionally conduct voluntary surveys or contests. Surveys may request demographic or other information to help us understand audiences and improve programs. Contests may require contact information for administration and winner communication. Any additional use or disclosure will be described in the applicable form, rules, or notice.

Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, provide services, maintain appropriate records, comply with legal and contractual obligations, resolve disputes, enforce agreements, and protect our rights. Retention periods vary by information type, relationship, and applicable legal, financial, operational, historical, and recordkeeping requirements.

Cemetery, interment, cremation, property-ownership, historical, archival, donor, financial, and transaction records may be retained for extended periods or permanently when necessary to fulfill Laurel Hill’s legal obligations, operational needs, or historic-preservation mission.

Information Security

Laurel Hill uses reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. Safeguards may include access controls, encryption, secure payment processing, monitoring, employee practices, and vendor-management procedures. No website, transmission, or storage system can be guaranteed completely secure. Therefore, although we believe the measures implemented by us reduce the likelihood of security problems to a level appropriate to the type of data involved, we do not promise or guarantee, and you should not expect, that your information or private communications will always remain private or secure. We do not guarantee that your information will not be misused by third parties. We are not responsible for the circumvention of any privacy settings or security features. You agree that we will not have any liability for misuse, access, acquisition, deletion, or disclosure of your information.

Please do not send Social Security numbers, complete payment-card or bank-account information, medical records, or other sensitive information through a general website form or ordinary email unless Laurel Hill specifically requests it through an appropriate secure method. Contact us if you believe an interaction with Laurel Hill is no longer secure.

Children’s Privacy

The Services are intended for a general audience and are not directed to children under 13. Laurel Hill does not knowingly collect personal information online directly from children under 13 without appropriate parental or legal authorization. If you believe a child under 13 has submitted personal information, please contact us so we can review and address the matter.

Third-Party Websites and Services

The Services may link to or incorporate independently operated websites, platforms, tools, or plug-ins, including maps, videos, forms, event tools, payment services, burial-search features, and social-media functions. Laurel Hill does not control and is not responsible for those parties’ privacy, security, accessibility, or content practices. Review the applicable privacy policy before providing information. A provider may combine information collected through an embedded feature with information associated with your account or activity on its service.

Your Choices and Privacy Requests

Depending on your interaction with Laurel Hill and applicable law, you may ask us to:

• Access information we maintain about you;
• Update or correct certain personal information;
• Change your communication preferences;
• Unsubscribe you from marketing communications;
• Provide information about how your personal information is used or disclosed; or
• Delete certain information when it is no longer required for legitimate organizational, legal, financial, historical, contractual, or recordkeeping purposes.

You may manage optional cookies and similar technologies through the Privacy Preferences link in the website footer and unsubscribe from marketing emails through the link in each message. These choices do not prevent necessary transactional or service-related communications.

To submit a request, use the contact information below. We may need to verify your identity and authority. Requests may be limited by applicable law or Laurel Hill’s legitimate operational, historical, financial, contractual, archival, or recordkeeping obligations. Depending on your location, additional rights, appeal procedures, or regulatory remedies may apply.

Visitors Outside the United States

Laurel Hill is located in Pennsylvania, United States, and the Services are operated from the United States. If you access the Services from another country, information may be transferred to, stored in, and processed in the United States and other locations where our service providers operate, subject to applicable law. By visiting the Services and submitting any personally identifiable information you consent to the transfer of such personally identifiable information to the United States.

Difficulty Access our Privacy Policy

Individuals with disabilities who are unable to usefully access our Privacy Policy online may contact us to inquire how they can obtain a copy of our policy in another, more easily readable format.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in the Services, technology, legal obligations, or information practices. The Last Updated date indicates the latest revision. Material changes may be communicated through the website or another appropriate method when required. The updated policy will apply to future interactions and information collected after its effective date. Where legally required, we will seek consent before applying a materially different practice to previously collected information.

Contact Us

Questions, requests, or concerns regarding this Privacy Policy or Laurel Hill’s information practices may be directed to:

Laurel Hill
225 Belmont Avenue
Bala Cynwyd, PA 19004
Email: info@laurelhillphl.com
Telephone: (610) 668-9900